nokia
Ad Nut's in the mood for Chinese New Year advertising
Brands roll out Chinese New Year campaigns to usher in the Year of the Dog on 16 February.
Nokia 3310 and the people who love it
The resurrection of the iconic Nokia 3310 is a homecoming celebration of sorts for the brand, marking its return to Finland-based HMD Global from Microsoft. But who are the people that remain loyal to the retro brand and why?
Nokia eyes 're-emergence' of its brand, with China as priority
BEIJING / LOS ANGELES - With a move into virtual reality, and China as its priority market, the formerly dominant Finnish brand wants to get in frame once again.
Mindshare Hong Kong reshuffles senior management
HONG KONG - Mindshare Hong Kong has seen a number of recent changes among senior management, following the departure of Tracey Cheung, deputy leader, who joined the agency early this year but has left for a role as assistant vice-president at PCCW.
FTW or fail: Work that works…or doesn't
KDDI gets this week's FTW (for the win) with an ambitious augmented-reality game, while AXA Life Insurance gets a 'fail' for public skits that fail to connect.
Microsoft to buy Nokia's device and services businesses
GLOBAL- Nokia and Microsoft have announced a €5.44 billion (US$7.18 billion) deal by which Microsoft will purchase "substantially all" of Nokia's devices and services businesses and license its patents.
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