id comms
Mar 31, 2022
Advertisers not feeling good about media talent pool
TOP OF THE CHARTS: Advertisers are unsure about their talent meeting their current or future needs, and also more pessimistic than agencies about finding talent in the next year. Meanwhile, either agencies or advertisers may be deluding themselves about in-housing.
Feb 14, 2019
Marketers focused on boosting in-house media skills
New research from ID Comms finds that advertisers are increasingly looking inward when it comes to media capabilities.
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