The must-attend PR event returns to Hong Kong for the fifth year on 6 June.
If you sell data recovery, you too must be ready for a ransomware outbreak.
Marc Ha at Text100 explains why case studies are the most effective tools for telling consumer stories.
Process-oriented German brands may need to be more pliable to 'Chinese ways' of managing team structures, media relations and culture clashes, according to a recent survey.
Angelique Paulussen talks about the joys and challenges of 'issues marketing', and heading comms for an under-the-radar brand aiming for nothing less than changing the world.
Latest study from Prospect and PublicAffairsAsia also shows more businesses accept flexible working.
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