Nicola Merrifield

Apr 26, 2023

Agency culture benefits when leaders sweat the ...

Seemingly minor actions, such as being courteous, can set the tone for an inclusive working environment, but sharing personal anecdotes may need more consideration

Mar 23, 2023

Global agency groups 2022 report card: ‘Another ...

Staff bonuses at WPP and Publicis Groupe announced, but Interpublic agencies impacted by tech giant problems.

Feb 1, 2023

How to fix adland staffing pressures? Pay has to be ...

A major Advertising Association report on the industry's struggle to keep hold of talent points to a clear problem – salary levels.

Nov 25, 2022

Campaign CMO Outlook: Is the metaverse a fad or ...

In this second part of the 2022 CMO Outlook report, Campaign uncovers how chief marketing officers view a new form of digital advertising; metaverse-based marketing. Meanwhile, marketers also reveal their latest thoughts on talent and on agency partnerships.

Nov 6, 2022

EBay turns Comic Con-goers into avatars for ...

The AR experience provided comic fans with a unique card, including a digital version.

Oct 12, 2022

Majority of CMOs set to increase digital retail ...

The Campaign poll of senior marketers from across the world found about half planned a 25% rise.