UM Australia names new CEO

The position fell vacant after former CEO Ross Raeburn left to be the CEO of Ansible.

L-R: Danny Bass, Fiona Johnston

Fiona Johnston has been named as the CEO of UM Australia following the crossover of former CEO Ross Raeburn to take over the leadership of Mediabrands’ mobile marketing business Ansible earlier this month.

IPG Mediabrands Australia CEO Danny Bass is overseeing UM until Johnston takes over in October.

Bass called Johnston a very rare executive in terms of her experience and achievements.

Johnston currently runs her own consultancy...

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