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Q&A: Glenn Osaki of MSL Asia on network integration, ‘social’ opportunity 
PR

Q&A: Glenn Osaki of MSL Asia on network integration, ‘social’ opportunity

By Campaign India Team, 5 days ago
After seven acquisitions across Asia in the last 18 months, the stated focus for MSL Asia is to create a common collaborative culture across the different entities in the ...
Ogilvy PR launches 'behaviour change' practice OgilvyEngage 
PR

Ogilvy PR launches 'behaviour change' practice OgilvyEngage

By Emily Tan, 6 days ago
GLOBAL - Ogilvy Public Relations has launched a new global practice, OgilvyEngage which focuses on 'behaviour change'.
Economist Conferences appoints Kreab Gavin Anderson as social-media partner 
Digital

Economist Conferences appoints Kreab Gavin Anderson as social-media partner

By Benjamin Li, May 16, 2012
HONG KONG - As social media has gained great influence in policy debates, the Economist Conferences has hired Kreab Gavin Anderson (KGA) as its first official social-media ...
Tommy Bahama to launch in Asia-Pacific, names Burson-Marsteller global AOR 
Marketing

Tommy Bahama to launch in Asia-Pacific, names Burson-Marsteller global AOR

By Staff Reporters, May 14, 2012
GLOBAL - US resort-chic apparel, home decor and lifestyle company Tommy Bahama has appointed PR firm Burson-Marsteller as its international agency of record as it prepares to ...
Text100 Australia wins Choosi and Media Access Australia 
PR

Text100 Australia wins Choosi and Media Access Australia

By Staff Reporters, May 9, 2012
SYDNEY - Text 100 Australia has been appointed by two clients, online insurance comparison site Choosi, and not-for-profit organisation Media Access Australia.
Edelman names Cornelia Kunze as vice chairman, Asia Pacific 
People

Edelman names Cornelia Kunze as vice chairman, Asia Pacific

By Staff Reporters, May 9, 2012
Cornelia Kunze, currently chief executive officer of Edelman Germany, will move to Mumbai as vice chairman of Edelman Asia Pacific, supporting president and CEO David Brain in ...
BlueCurrent awarded regional PR duties for Urban Land Institute 
PR

BlueCurrent awarded regional PR duties for Urban Land Institute

By Staff Reporters, May 4, 2012
HONG KONG - The BlueCurrent Group Hong Kong has been chosen to provide strategic communications support across the region for the Urban Land Institute (ULI) Asia Pacific.
CEO reputation matters, especially in emerging markets: Weber Shandwick 
PR

CEO reputation matters, especially in emerging markets: Weber Shandwick

By Staff Reporters, May 3, 2012
GLOBAL - A new study by Weber Shandwick shows that for two-thirds of consumers, the reputation of a company's chief executive officer plays a part in purchasing decisions by ...
A populist view on effectiveness: For the many, not the few 
Advertising

A populist view on effectiveness: For the many, not the few

By Jenny Chan, Apr 27, 2012
SHANGHAI - A sombre, inspiring discussion on populism and humanitarianism by Aline Santos, senior vice president of Unilever, and Tony Wright, chairman of Lowe + Partners, ...
The evolution of advertising into participatory acts of social change 
Advertising

The evolution of advertising into participatory acts of social change

By Jenny Chan, Apr 26, 2012
SHANGHAI - At the Asian Marketing Effectiveness Festival this morning, Nayantara Bali from Procter & Gamble Asia and Chris Thomas from BBDO & Proximity deconstruct how ...
Weber Shandwick appoints regional technology-practice lead 
People

Weber Shandwick appoints regional technology-practice lead

By Staff Reporters, Apr 24, 2012
ASIA-PACIFIC - Weber Shandwick has appointed Barkha Patel-Zinzuwadia to the role of regional head of technology and senior vice president, effective immediately.
Luxury communications agency launched in Hong Kong 
PR

Luxury communications agency launched in Hong Kong

Apr 24, 2012
HONG KONG – Two PR and branding agencies have joined forces to launch QNM Communications, a new communications and lifestyle agency based in Hong Kong.
Hard Rock Hotel Bali tells tales of positivity in Australia 
PR

Hard Rock Hotel Bali tells tales of positivity in Australia

By Staff Reporters, Apr 24, 2012
KUALA LUMPUR - Hard Rock Hotel Bali has launched the world’s first Good News Minute on radio in Perth, Australia.
Waggener Edstrom bolsters senior regional management team 
People

Waggener Edstrom bolsters senior regional management team

By Staff Reporters, Apr 23, 2012
ASIA-PACIFIC – Waggener Edstrom has made two appointments to its senior regional management team as it aims to continue its growth and digital capability across the region.
Ogilvy Impact names joint MDs in Australia 
PR

Ogilvy Impact names joint MDs in Australia

By Staff Reporters, Apr 18, 2012
SYDNEY – Ogilvy Impact, a division of Ogilvy Public Relations specialising in employee engagement, has appointed Mike Beckerleg and Lorie Helliwell (pictured) as joint ...
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MAGAZINE
Campaign Magazine
Campaign Asia-Pacific
May, 2012