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KidsCo signs deals across Asia-Pacific, Europe and Africa 
Media

KidsCo signs deals across Asia-Pacific, Europe and Africa

LONDON - International children's channel KidsCo has signed 10 affiliate deals across Asia-Pacific, Europe and Africa, bringing its total reach to 15 million.
 NEW BUSINESS LEAGUE: Country-specific results for March 2012 
Advertising

NEW BUSINESS LEAGUE: Country-specific results for March 2012

ASIA-PACIFIC - In association with R3, Campaign Asia-Pacific presents the latest country-by-country New Business Leagues for Australia, China, Hong Kong, India, Indonesia, ...
Emirates sponsors 'Collaboration Culture' on BBC 
Media

Emirates sponsors 'Collaboration Culture' on BBC

SINGAPORE - Emirates Airlines will be sponsoring a new seven-part series titled 'Collaboration Culture', which will broadcast across TV, online and mobile channels, starting 30 ...
GroupM selects Buddy Media as global social-media ad partner 
Digital

GroupM selects Buddy Media as global social-media ad partner

GLOBAL - GroupM will be rolling out BuyBuddy, the recently launched social ad service by Buddy Media, to all its agencies: Maxus, MEC, Mediacom and Mindshare.
BBDO to offer air-purifying billboards in Sri Lanka 
Media

BBDO to offer air-purifying billboards in Sri Lanka

COLOMBO – BBDO Lanka has unveiled new billboard technology designed to filter harmful content from the surrounding air.
Fairfax Media makes its papers interactive with AirLink 
Digital

Fairfax Media makes its papers interactive with AirLink

SYDNEY - Australian media company Fairfax Metro Media has launched a new feature for its iPhone App, which will allow readers to scan selected images in The Sydney Morning ...
GroupM appoints chief knowledge officer  
Media

GroupM appoints chief knowledge officer

SINGAPORE - GroupM has appointed Robert Fry to the newly created post of chief knowledge officer for GroupM Asia-Pacific. Fry was previously with GroupM subsidiary Mediacom, ...
MEC celebrates 10-year anniversary, predicts greater role for media agencies 
Media

MEC celebrates 10-year anniversary, predicts greater role for media agencies

SINGAPORE – As MEC turns 10 years old today, Stephen Li, Asia Pacific chief executive officer, reflects on the past, present and future role of media agencies in the ...
Martin Cowie to lead people and development across OMG Australia 
Media

Martin Cowie to lead people and development across OMG Australia

SYDNEY - Martin Cowie has rejoined OMG Australia to head people and development for the group following Carolyn Maloney's departure, based out of Sydney.
Aegis Media appoints new chief strategy officer for North Asia 
Media

Aegis Media appoints new chief strategy officer for North Asia

SEOUL - Aegis Media North Asia has appointed Claire Taylor-Rowe as chief strategy officer, effective immediately.
GroupM launches Xaxis Asia-Pacific 
Digital

GroupM launches Xaxis Asia-Pacific

SINGAPORE - GroupM's audience buying arm, Xaxis, has officially launched its Asia-Pacific headquarters in Singapore today.
Vizeum expands Australia presence with Melbourne office 
Media

Vizeum expands Australia presence with Melbourne office

MELBOURNE - Vizeum has expanded its footprint in Australia with the launch of an office in Melbourne in addition to its existing office in Sydney.
Mindshare HK head and veteran Melanie Lo takes the helm of GroupM HK 
Media

Mindshare HK head and veteran Melanie Lo takes the helm of GroupM HK

HONG KONG - Melanie Lo, a 20+-year media veteran and long-serving Mindshare Hong Kong managing director, will succeed KK Tsang as chief executive officer of GroupM Hong Kong, ...
MEDIA DEBATE: Search rises on the marketer's agenda 
Magazine Highlights

MEDIA DEBATE: Search rises on the marketer's agenda

Brands are coming to understand the importance of search marketing. But how close are we to a ‘tipping point’ in terms of effective usage?
TalkSPORT radio aims to reach sports fans across Asia 
Marketing

TalkSPORT radio aims to reach sports fans across Asia

ASIA-PACIFIC - UK-based talkSPORT, which boasts 3.2 million listeners in its home country and owns the broadcasting rights for the Barclays Premier League for the next four ...
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MAGAZINE
Campaign Magazine
Campaign Asia-Pacific
May, 2012