Benjamin Li
Apr 10, 2012

GroupM Interaction veterans resign to launch digital startup

HONG KONG - Kenneth Wan and Eddie Ngan, general managers of GroupM Interaction Hong Kong, have resigned and opened their own digital venture called "The Bread Digital".

GroupM Interaction veterans resign to launch digital startup

The resignations took place in March. Wan had been with GroupM Interaction for 15 years, while Ngan was with the agency for a decade and was a key person on the HSBC account.

Wan confirmed the news, adding that GroupM Interaction is restructuring and there is no direct replacement for their GM roles.

Meanwhile, the pair have turned their attention to the new venture. "It is the first time that we started our own business," Wan said. "The company is already up and running on a small scale of four persons."

As reported in Feburary, GroupM Hong Kong chief executive officer and media guru KK Tsang will leave the group on 31 July, after 19 years with WPP, to start his own business as an investor and mentor.

Other recent 4A veterans going independent with their own startups include: 

  • Chris Kyme, who has opened Kymechow.
  • Former BBDO Taiwan executives Vincent Wu, Andy Lee, Longer Lee and Jeff Fan, who have launched Millennium Advertising.
  • Former Bates Taiwan head Henry Chu, who formed Inspire Digital in Taipei.
  • Former JWT CEO Desmond So launches Uth Creative Group.
Source:
Campaign China

Related Articles

Just Published

2 hours ago

Times of India launches 'My City, My Art' challenge ...

Participants are encouraged to unleash their creativity by reimagining their cities through artistic expression.

2 hours ago

Goafest unveils 'age of adaptability' theme for 2024

A chameleon has been selected as the 2024 event mascot, symbolising the industry's need to continuously evolve in response to changing environments.

2 hours ago

Scope3: A third of web domains feature ‘problematic’...

EXCLUSIVE: Ad spend wastage goes beyond made-for-advertising websites, finds digital emissions startup.

2 hours ago

Guardian makes it easy for readers to reject all ad ...

Guardian ad chief has penned open letter to clients and agencies explaining rationale.