Ad Nut
Jan 18, 2019

FWD invites customers to take the plunge

Spot from DDB Group Hong Kong and MediaMonks says the insurer has you covered for leaps into the unknown, whether literal or figurative.

Spot from DDB Group Hong Kong and MediaMonks says the insurer has you covered for leaps into the unknown, whether literal or figurative.

FWD is launching a regional campaign entitled 'Everyday heroes', developed by DDB Group Hong Kong and the network's other agencies around the region. The spot above, produced by MediaMonks, kicks off the campaign in Hong Kong today, with TV, digital and out of home. Thailand, Philippines, Vietnam and Indonesia will get their own specific work in coming months. In all, the campaign features 12 different scenarios, each of which is based in a rigorous process of...

To continue reading this article you need to be registered with Campaign. Registration is free and only takes a minute. Register Now or sign in below if you already have an account.

Existing users sign in here

Forgotten Password?

Having trouble signing in?

Contact Customer Support at
cs@haymarket.asia
or call+852 2122 5227

Membership

Why Subscribe?

  • Campaign Asia-Pacific online premium content* including in-depth monthly focus on key trends and industry issues
  • Unlimited website access*, and an archive of more than 70,000 articles
  • Regular value-added supplements including brand health checks, sector studies, ad critiques and research charts
  • Daily newsletters and breaking story alerts straight to your inbox
  • New weekly feature articles on the latest research, innovation and marketing trends
  • Be the first to hear about industry events

or call +852 2122 5227
or email subscriptions@campaignasia.com

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Related Articles

Just Published

Premium
WPP set to defend Disney media review in Asia despite declining elsewhere
Premium
1 hour ago

WPP set to defend Disney media review in Asia ...

Mindshare is expected to give up Fox account in Europe.

Premium
APAC regresses in nurturing women entrepreneurs: Research
Premium
6 hours ago

APAC regresses in nurturing women entrepreneurs: ...

APAC ranks as the poorest global region in terms of overall improvement for women entrepreneurs over the past two years, according to a report from Dell and IHS Markit.

Premium
Spikes Asia launches See It Be It programme
Premium
7 hours ago

Spikes Asia launches See It Be It programme

Renowned female career development platform makes Asia debut.

Premium
DOOH deals target Australia, SEA, India
Premium
7 hours ago

DOOH deals target Australia, SEA, India

TECH TALK: Rubicon Project and GroupM announce digital out-of-home partnerships covering Australia, Philippines and India.