Choose Campaign site

  • ASIA
    • CHINA
    • INDONESIA
    • JAPAN
  • UK
  • RED
  • US
  • CANADA
  • INDIA
  • GERMANY
  • MIDDLE EAST
  • Register
  • Subscribe
  • Bulletin Sign Up
  • Team Licences

Choose Campaign site

  • ASIA
    • CHINA
    • INDONESIA
    • JAPAN
  • UK
  • RED
  • US
  • CANADA
  • INDIA
  • GERMANY
  • MIDDLE EAST
  • Home
  • In-Depth
  • News
  • The Work
  • Events
  • Awards
  • Top50 Brands
  • Agency Report Card
  • The Knowledge
  • Agency Portfolio
True

small comforts

The Labubu economy and the business of joy

labubu recession small comforts spending

‘Little joys’ and the continued impact of Asia across Western culture cannot be ignored.

JOIN, SHARE, LIKE, FOLLOW US ON:

  • Facebook
  • Twitter
  • Share to LinkedIn
  • Instagram
  • Youtube

Help and Information

  • About Us
  • Advertise
  • Contact Us
  • Subscribe

Awards

  • Agency of the Year
  • Campaign Indonesia Awards
  • Digital Media Awards
  • Event Marketing Awards
  • PR Awards Asia-Pacific
  • Women Leading Change Awards
  • Women To Watch Asia-Pacific
  • 30 under 30 Indonesia
  • 40 under 40
  • 50 over Fifty
© Haymarket Media Group Ltd.
  • Terms & Conditions
  • Cookie Notice
  • Privacy Notice
  • Manage Settings