The Omnicom Advertising Group chief executive explains the value of bringing various agency brands together within one structure, discusses his working style and insists that reports of the industry's demise are greatly exaggerated.
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Omnicom consolidates creative agencies globally under Omnicom Advertising Group
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EXCLUSIVE: Led by former TBWA Worldwide CEO Troy Ruhanen, OAG aims to scale innovation and knowledge sharing across the holding company’s creative networks.