OMD holds strong in second position while Publicis' Starcom climbs the highest after retaining Dabur's media mandate.
True
dabur
EssenceMediacom retains top spot in April's APAC media league
apac media league
dabur
essencemediacom
starcom
wpp
Challenges in Nepal keep agencies and marketers at bay
dabur
SINGAPORE - Even as they draw up plans for Myanmar, multinational network agencies are reluctant to enter neighbouring Nepal owing to the moderate reach of traditional media, frequent power outages and the scarcity of media measurement tools, say leading marketers in the region.