According to the agency, the website’s new key feature is a section that asks visitors their opinions about buzz on web pages, blogs and social networks, giving the site a consumer-centric focus.
“Our About You section is a great thought-starter and a sign of us putting consumers at the core of everything we do,” said agency co-founder Prakash Kamdar in a statement. “Now, more than ever, your brand lives in the hands of people, and the first step towards helping clients manage their brand in a measurable way is knowing what is being said.”
“Our About You section is a great thought-starter and a sign of us putting consumers at the core of everything we do,” said agency co-founder Prakash Kamdar in a statement. “Now, more than ever, your brand lives in the hands of people, and the first step towards helping clients manage their brand in a measurable way is knowing what is being said.”
The Upper Storey was launched in 2001 and claims key clients including Dell, Nokia, OCBC Bank, Sony and the Singapore Tourism Board.
