The agency has now expanded its agency of record remit for Coca Cola to include connections planning and has grown its work with Smart Telecommunications to include digital and outdoor.
Philippines-based pharmaceutical company Unilab has also chosen SMG as its agency of record both for traditional and digital, while local snack company Liwayway Corp has appointed SMG as AOR for its flagship brand, Oishi.
“The wins are part of my predecessor’s,...
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