Staff Reporters
Jun 22, 2018

PR winners: Cannes Lions 2018

Asia-Pacific wins five Silvers but no Golds in a category dominated by a creative agency.

TBWA Hakuhodo won Gold for AIG's 'Pride Jersey'

An advertising agency came out on top of the PR Lions category, with a total of 89 gongs from 2,111 entries, including a Grand Prix, 14 Golds, 27 Silvers and 47 Bronzes.

AMVBBDO London scooped the Grand Prix for Trash Isles’ on behalf of Plastic Oceans.

Asia-Pacific generated 13 Lions but no Golds. Silver Lions went to

  • TBWA Hakuhodo for Pride Jersey’ for AIG
  • ...

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