Κhiani claims the publication has no direct competition in this space. She added that while there are other travel magazines in the country, they mostly appeal to a more mass market than CNT.
“CNT readers are not first-time travellers, they travel abroad two to three times a year, and plan at least one major international holiday a year. They’re generally 30 plus years old, and looking for luxurious travel experiences," said Khiani.
CNT will launch the magazine, website and mobile products simultaneously and have selected MediaWorks Asia as advertising sales representative in the region.
MediaWorks Asia are also successfully representing CNT UK for over five years.
"Conde Nast Traveller's India edition will replicate its global recognition as one of the world's finest luxury marketing vehicles, said Kim Kenchinton, MD of MediaWorks Asia, "this combined with the magazine's photographic and journalistic success will attract advertiser's from the travel and hospitality industries as well as the most luxurious brands."