Matthew Miller
Nov 28, 2018

AdAsia taps Adloox for third-party verification

Partnership addresses brand safety, fraud and viewability on the AdAsia Premium Marketplace and AdAsia Digital Platform for Publishers.

AdAsia Holdings, the advertising platform belonging to AnyMind Group, announced it will offer advertisers and publishers independent ad verification via Adloox.

The tie-up will provide best-in-class ad-verification for brand safety, fraud and viewability, according to the company.

Access to Adloox is available as of now to customers in AdAsia's 11 Asian markets. Advertisers will find the features through the AdAsia Premium Marketplace, and AdAsia Holdings said it...

To continue reading this article you need to be registered with Campaign. Registration is free and only takes a minute. Register Now or sign in below if you already have an account.

Existing users sign in here

Forgotten Password?

Having trouble signing in?

Contact Customer Support at
cs@haymarket.asia
or call+852 2122 5227

Membership

Why Subscribe?

  • Campaign Asia-Pacific online premium content* including in-depth monthly focus on key trends and industry issues
  • Unlimited website access*, and an archive of more than 70,000 articles
  • Regular value-added supplements including brand health checks, sector studies, ad critiques and research charts
  • Daily newsletters and breaking story alerts straight to your inbox
  • New weekly feature articles on the latest research, innovation and marketing trends
  • Be the first to hear about industry events

or call +852 2122 5227
or email subscriptions@campaignasia.com

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Related Articles

Just Published

Premium
DDB Mudra Group shakes up management
Premium
4 hours ago

DDB Mudra Group shakes up management

Brijesh Jacob and Deepak Nair have left; both were cited in MeToo accusations earlier this year.

Premium
Mindshare Asia-Pacific names new COO & CGO
Premium
4 hours ago

Mindshare Asia-Pacific names new COO & CGO

Prashant Modi is promoted and Rohan Lightfoot’s title is made official.

Premium
Cutters Studios hires former Havas ECD
Premium
4 hours ago

Cutters Studios hires former Havas ECD

David Morgan is part of the production company's plan to offer higher level services in Japan.

Premium
The rise of creative consultancies (and how agencies can also be heroes)
Premium
5 hours ago

The rise of creative consultancies (and how ...

Oliver Spalding at Digitas argues why agencies need to think bigger, lest they become a legacy system that needs removing.