xm asia-pacific

Oct 18, 2012

Changes in Facebook EdgeRank algorithm may see brands reassess their social strategy

Facebook's recent adjustment to its EdgeRank algorithm, which determines the content that shows up in users’ News Feeds, doesn’t mean brands will lose their engagement with Facebook users but it may see brands reassessing their social content strategy.

Oct 17, 2012

XM Asia-Pacific urges Twitter to put Singapore on its map

SINGAPORE - XM Asia-Pacific has launched an initiative to put Singapore on the map of Twitter, by inviting Twitter users to sign a petition.