top10002019

Sep 17, 2019

FMCG brands reshuffle in Vietnam’s growing consumer market

In Vietnam's fast-growing economy consumers are quick to switch allegiances, especially in the FMCG category.

Sep 17, 2019

Electronic brands nosedive in Vietnam, but Oppo bucks anti-made-in-China trend

Chinese brands amongst biggest hit by electronics slide in Vietnam’s top local brands; while Brand Korea is at an “all-time high”.

Sep 17, 2019

Vietnam’s Vingroup takes on Asia’s giants

Vietnam’s largest conglomerate is expanding its portfolio, pursuing a share of the country’s smartphone market that is majority controlled by South Korea’s Samsung and China’s Oppo.

Sep 17, 2019

New opportunities in 'star-performer' Vietnam

The fastest-growing economy in ASEAN is driving rapid evolution in consumer behaviour.

Sep 9, 2019

Will Apple ever be able to outdo South Korea’s biggest brands?

There seems little room to move at the top of our top 100 brands ranking, but a shakeup is on the cards in the entertainment space.

Sep 9, 2019

Tech and auto giants a source of unshakeable pride for South Koreans

Perhaps more than in most countries, the strongest local brands in South Korea are seen to represent national spirit and the nation’s capacity for future innovation.