spring festival

Mar 2, 2018

Research details CNY food and travel buying sprees

Mintel's research shows that spending on Chinese New Year does not veer far from fun and travel, but also reveals some interesting trends.

Dec 12, 2017

Spring festival an emotional rollercoaster for Chinese consumers: Alimama

New research shows role of mixed feelings in rising middle-class consumption patterns.

Jan 24, 2017

Keeping up with the Nguyens: A neighbourly Tet rivalry

Vietnamese pay TV network K+ helps you get an edge over your neighbours, or so it seems.