roel de vries

Jul 26, 2017

CMO Q&A: Nissan's Roel de Vries

Nissan's head of marketing talks about his stance on autonomous cars, auto shows, and integrating advertising and PR.

Jun 29, 2016

Nissan's head of marketing: Branding needs to be couched in business language

How Nissan's efforts to become more unified as a brand hold valuable lessons for marketers (and 'creative hipsters') across all industries.

Jun 24, 2015

Nissan global marketing head: Agency-client ties can evolve faster

CANNES - Nissan's global head of marketing told panelists including the global leaders of OMD and TBWA on Tuesday that agencies and clients can evolve their relationships much more quickly than they have thus far to adjust to new consumer realities, especially in Asia.