project
Facebook launches $3.6 million Australian news project
Partnership with Walkley Foundation part of ongoing journalism investment programme.
Chongqing has highest online-video penetration among lower-tiers: Maxus
CHINA - Cities and counties in Chongqing have the nation's highest penetration rate in terms of online video viewership; at 88.7 per cent, the municipality ranks first among China's lower-tier markets, according to findings by Maxus.
Richer lower-tier consumers want to spend on high-visibility products: GroupM
MAINLAND CHINA - According to conclusions from the final release from the GroupM ‘Project Deep Dive’ 2012 wave, one’s consumption behaviour and relative brand choices are not shaped by income increases but by cultural definitions of success.
AirAsia appoints eYeka to launch 'Real people, real stories' campaign
AirAsia has appointed eYeka for its online campaign 'Real people, real stories', asking travellers to share how AirAsia has changed their lives for the better in a 30 to 90s video or animation.
Raymond Weil Geneve banks on social media for new campaign
Swiss luxury watchmaker Raymond Weil Geneve is banking on social media in its latest branding campaign titled ‘Raymond Weil by you’.
IKEA grand opens in MegaBox Hong Kong with 'Love where you live' project
Home products retailer IKEA has opened a new store at MegaBox in Kowloon Bay, Hong Kong with a ‘Love where you live’ project to celebrate the launch.
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