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DigitasLBi bolsters APAC team after HPE win
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1 hour ago

DigitasLBi bolsters APAC team after HPE win

Ben McAneny, Reevi Rajan, Alvin Kirk and Vinay Devarapalli join the agency.

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Audi steps up VR game with digital showroom
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3 days ago

Audi steps up VR game with digital showroom

Car-design experience is not just a gimmick for the Singapore Motorshow, but the future of personalised customer pampering, according to the brand.

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Text100 makes global, APAC leadership changes
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4 days ago

Text100 makes global, APAC leadership changes

Lee Nugent takes over as APAC director, as Anne Costello becomes regional chair.

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Gen Z challenges SEA brands: Kantar Millward Brown
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Jan 11, 2017

Gen Z challenges SEA brands: Kantar Millward Brown

New report says Generation Z is the hardest to reach for advertisers in the region, with almost a quarter of the cohort using ad blockers.

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One Championship: Winning the MMA fight with authenticity
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Jan 10, 2017

One Championship: Winning the MMA fight with ...

One Championship is Asia’s biggest home-grown sports property, valued at over US$1 billion. According to its marcomm chief, its success has nothing to do with trendy marketing concepts.

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MEC and Maxus announce regional appointments
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Jan 10, 2017

MEC and Maxus announce regional appointments

Allison Coley joins MEC Singapore, while Anita Munro is promoted at Maxus Asia Pacific.

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