lance diaresco

JWT and Levi's Denizen brand launch 'reality show' road trip
Feb 21, 2012
Staff Reporters

JWT and Levi's Denizen brand launch 'reality show' road trip

ASIA-PACIFIC - Levi Strauss is sending six young explorers, chosen via a social-media casting call, on a worldwide trek to exotic locales on behalf of its Denizen apparel line in a YouTube reality-show format conceived along with JWT Hong Kong and Shanghai.

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