grey hong kong
Olay's 'Fearless' takes on standards of beauty in China
In a campaign by Grey Hong Kong for the mainland market, the P&G beauty brand ruminates on the supposed ideals of physical appearance. Let's hope it really practices what it's preaching.
Hong Kong exhibit targets gender-selective abortion
HONG KONG - An NGO campaign by Grey Group Hong Kong seeks to raise awareness around the ongoing practice of sex-selective abortion.
Grey Hong Kong staff rewarded with four-day trip to Seoul
To celebrate its performance over the past 12 months, Grey Group Hong Kong took its more than 100 staffers on a 4-day, expenses paid company trip to Seoul in mid-April. No tour buses or early start times for this group; the staff enjoyed free time to use however they liked, be it shopping in Dongdaemun Market or partying Gangnam style (where the hotel was conveniently located). The trip also included the agency’s annual dinner, with this year's theme, 'Free D Bathrobe Tour'.
Maxim’s MX new thematic campaign highlights chef's dedication for innovative products
HONG KONG - Grey Hong Kong has delivered a new thematic campaign for local fast-food chain Maxim’s MX, promoting the innovative nature of its newly launched product, the MX double chicken bowl and hotpot.
Grey Hong Kong imports two regional new bloods
HONG KONG - Grey Hong Kong has hired two ‘young and aggressive’ new bloods: Australian-born Malaysian-Chinese Eric Leong as senior strategic planner and 10-year digital veteran Alison Teh from Malaysia as digital director—both from McCann Worldgroup.
Brand’s highlights ‘magic components’ in brain health campaign
HONG KONG - Brand’s Essence of Chicken has launched a new campaign promoting brain health through two 'magic' nutrients which combats damage cause by oxidative stress from the age of 25.
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