cheil worldwide seoul

Jun 24, 2011

CASE STUDY: Samsung pairs up with indie band to launch camera

To differentiate its new mirrorless camera, the NX100, from the diverse world of digital cameras, Samsung handed the gadget over to indie rock group 'OK Go' and turned them loose.

Jun 22, 2011

Cheil Worldwide Seoul wins Cannes Grand Prix and two golds

CANNES - Cheil Worldwide Seoul continues to win big at Cannes with its 'Homeplus Subway Virtual Store' for Tesco Homeplus. The campaign was awarded a Media Grand Prix for 'best use of outdoor', and gold lions in the media and outdoor categories yesterday.

Jul 20, 2010

Samsung presents amusing viral campaign for Freehands

Samsung Korea has created a two-part viral video for Samsung's Freehands bluetooth technology.