Mark Holden

Gamification: Beyond the buzzword
Jan 24, 2014
Mark Holden

Gamification: Beyond the buzzword

CEOs should think like computer-game designers to mould their companies for higher productivity.

INSIGHT: Social at the heart of marketing strategies
Apr 26, 2011
Mark Holden

INSIGHT: Social at the heart of marketing strategies

The value of taking social media from the periphery of a marketing campaign to having it drive communications instead.

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