Isabel Han

Unleashing data's superpowers for the Korean market: GA4 and CDPs
Mar 14, 2023
Isabel Han

Unleashing data's superpowers for the Korean ...

MediaMonks' Isabel Han deep dives into how Korean brands are using the latest tech tools to gain valuable marketing insights. Plus, shares tips on overcoming adoption challenges.

How brands can ride the wave of digital investment in Korea
May 13, 2022
Isabel Han

How brands can ride the wave of digital investment ...

Brands need to assess how mature their digital resources are and work with partners to ensure their data can provide the necessary insights for marketing strategies, says Media.Monks' analytics director for Korea.

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