Lucy Shelley
Mar 6, 2024

Listen in: How CMOs deal with imposter syndrome

Imposter syndrome first found its name in the 1970s and is talked about now more than ever before. But how does it affect even the top CEOs?

Photo: Shutterstock/edited with AI
Photo: Shutterstock/edited with AI

Constant upskilling is essential and imposter syndrome looks different across all levels of seniority. Listen to what Kate Burnett, general manager of DMA Talent, and Yarmila Yu, the DMA's chair of Talent and founder of YUnique Marketing have to share. 

Hosted by Lucy Shelley, multimedia editor at PMW, we discuss the difficulty of businesses making smaller teams do more work, the over reliance on AI and the benefit of the government's Skills Bootcamps. 

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Performance Marketing World
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