Meanwhile, Britannia, Amul and regional players like Haldiram’s and Balaji up the competition.
True
Britannia
Parle tops India’s FMCG rankings for 13th consecutive year: report
Britannia
kantar
parle
worldpanel brand footprint india
Britannia appoints Madison for media
Britannia
MUMBAI - India's leading biscuit brand Britannia has shifted its media account from five-year incumbent Maxus to Madison Media after a four-way pitch.