Jessica Goodfellow
Apr 30, 2019

Shopify integrates Facebook and Snapchat ad tools

The tools build on Shopify's existing integrations with Facebook and Google

Ecommerce platform Shopify has expanded its advertising integrations with Facebook and Snapchat.
Shopify users will now be able to create, manage and launch Facebook dynamic ad campaigns within the platform.

It has also created a Snapchat Ads App that allows merchants to create Story Ad campaigns within Shopify’s self-serve buying interface. Merchants can track sales resulting from a Story Ad by installing a Snap Pixel on their websites.

The addition...

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