IN PHOTOS: Leo Burnett's Institute of Behaviour launch
Leo Burnett has launched the Institute of Behaviour in Singapore, based on the belief that understanding the behaviour of people is the key to the future of communication, and tapping into Leo Burnett’s propriety suite of quantitative and qualitative tools.
Kelvin Wong, executive director, professional services at Singapore Economic Development Board
Jarek Ziebinski, president of Leo Burnett Asia-Pacific
Saurabh Varma, chief strategy officer at Leo Burnett Asia-Pacific
Joseph Baladi, head of consulting at Leo Burnett Institute of Behaviour
Carol Foley, lead designer: quantitative at Leo Burnett
From left: Wong; Ziebinski; Varma; Karen Green, lead designer: qualitative at Leo Burnett; Carol Foley, lead designer: quantitative at Leo Burnett; Manjit Singh, chief financial officer at Leo Burnett Asia Pacific; Michael Peters, lead business architect at Leo Burnett Worldwide; and Baladi