In a first-of-its-kind case, Australian authorities have slapped a US$27,608 penalty over undisclosed influencer gifting.

WPP also found 'disparity' inside its own company as some US-based colleagues on executive committee earned more than CEO.

All Blacks legend Buck Shelford, the man who famously played on after a scrotal injury in France, fronted the campaign urging men to self-examine for testicular cancer.

Seven agencies pitched for the account, which covers Knorr and Hellmann's.

Mass layoffs, AI-flooded inboxes and a rival in LinkedIn that overtook them by revenue—Indeed global CMO James Whitemore tells Campaign Asia why this bruising jobs market is also the platform’s biggest opportunity, provided every dollar is spent on making better matches.

The skincare brand makes its South Korea debut with a global campaign fronted by Stray Kids.

Limbada led KFC Thailand to its first-ever Cannes Lions win in 2025.

From Mastercard to Miniso, APAC brands are betting on in‑housing for speed and customer‑centric clarity, while still relying on agencies for creativity at scale and strategic depth.

The spat between Publicis and The Trade Desk is an overdue reckoning with misaligned expectations between auditors, agencies and adtech platforms, as direct buying becomes cheaper and easier.

The TTD-Publicis fallout just made it impossible to pretend otherwise.

The throwback glows with the charm of a bygone era to promote a shift to integrated mobile banking.

Australia, Japan, India and New Zealand still lead but data suggests the balance of creative power is starting to tilt.

In a wide-ranging interview with Campaign Asia, global CMO John Ehrnst talks through the end of bland retail, what drives Gen Z back into stores, and why Asian insights now sit at the heart of the Swedish giant's strategy—and why, even now, everything begins with the product.

The account was won after a competitive pitch.