noise

Jun 26, 2020

In a quieter world, brands must think carefully about the noise they make

Don’t just restart marketing by making noise for the sake of it. Use this moment in time to think about why we inherently need it.

Mar 26, 2013

Johnnie Walker app rewards users with 'miles' for social, local and mobile activities

HONG KONG - Scotch whisky brand Johnnie Walker has launched a first-of-its-kind app for Hong Kong mobile users that rewards them with 'miles' for both online and offline activities.