media review
Jun 13, 2023
Two-way shootout for HSBC global media review
Major bank pits familiar faces against each other.
Jun 8, 2023
HSBC calls fresh global media review
Campaign first reported in October 2022 that a new review was to be launched.
Jul 17, 2022
The Financial Times expands media remit with Essence
Publisher has worked with agency since 2013.
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Jul 12, 2022
Will the loss of data interoperability impact media reviews?
As third-party cookies get phased out, advertisers are turning to first-party data and other ID-driven solutions that do not have interoperability. This means the pool of content publishers in their media plan will decrease as targeting, measurement, and scale on the open web become difficult.
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