marathon

May 6, 2013

CASE STUDY: How Lenovo gained traction with marathon-marketing in China

MAINLAND CHINA - Lenovo has tried to expand the user base of its smartphones with the help of sports marketing, specifically in marathons.

Feb 22, 2013

Standard Chartered raises HK$75,000 in Facebook CSR campaign before annual marathon

HONG KONG - As part of the annual Standard Chartered Hong Kong Marathon, to be held 24 February, the bank's 'One Like, One Giving Heart' Facebook community charity drive has raised more than HK$75,000 for three designated charities.