discounts
Sep 26, 2017
The mobile rainmaker
Massive one-day ecommerce events present several dangers, but marketers can leverage them intelligently to reap year-round returns.
Jul 18, 2016
The promotion paradox: Avoiding the discount trap
A short-term sales boost may seem tempting, but is likely to do long-term harm. There is a better way.
Oct 13, 2011
Nielsen reveals China's world-leading love of coupons
GREATER CHINA - Hong Kong and Mainland Chinese shoppers are among the world's biggest users of coupons and discount deals, a new global research report has found.
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