chivas
Bates CHI&Partners wins two Pernod Ricard brands in Singapore
SINGAPORE – Global alcoholic beverage firm Pernod Ricard has appointed Bates CHI&Partners as agency of record for two of its iconic brands, Martell and Chivas Regal.
Chivas crowdsources amateur film crew for new micromovie
HONG KONG - In a move to support the local amateur film industry, Scotch whisky brand Chivas 18 has rolled out a new marketing initiative in collaboration with film director Heiward Mak to develop a unique online micromovie.
TBWA Shanghai consolidates Pernod Ricard's Ballantine whisky
SHANGHAI - TBWA Shanghai has added to its below-the-line duties for Pernod Ricard China’s Ballantine’s whisky brand.
Juan Tan spearheads creative team for The Brand Union China
SHANGHAI and BEIJING - The Brand Union has appointed Malaysia-Chinese creative veteran Juan Tan as creative director, China. He will spearhead both of its Beijing and Shanghai offices.
Pernod Ricard Japan picks Isobar as digital AOR for Chivas Regal
TOKYO - Isobar Japan has scooped Chivas Regal’s digital agency-of-record contract following a pitch called in August which also involved incumbent Euro RSCG.
Chivas hires Euro RSCG to global digital business
GLOBAL - James Slack, global brand director of Chivas Regal has announced the appointment of Euro RSCG London to its global digital business.
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