asia cup 2023

Oct 8, 2023

Asia Cup 2023 ad volume saw a spike of 31% over 2018: TAM Sports

The India-Pak game secured the highest percentage share of 18% in Asia Cup ad volume, per TAM's Asia Cup Advertising Report 2023.

Aug 10, 2023

Star Sports shows how fans back team India irrespective of victory or defeat for Asia Cup promo

Conceptualised in-house, the campaign puts the hearts of 1.6 billion fans at the core.