air india

May 10, 2024

Why international airlines want a piece of Air India’s chatbot technology

Leveraging gen AI to develop a chatbot has been an important facet of Air India’s digital transformation. The Silicon Valley-based chief technology officer of the airline talks to Campaign about the process of developing and besting the chatbot.

Feb 26, 2024

Air India soars above the mundane with new in-flight safety campaign

Ascending above the monotony of routine onboard safety videos, the film, crafted by McCann Worldgroup, takes India's diverse fabric and creative prowess to greater altitudes.

Jun 29, 2023

Air India to fly with McCann Worldgroup

The account was won following a multi-agency competitive pitch.