Sheikh Idham Abas to helm the office as managing partner.

Get the latest details on Ally Doubé's new role, plus more from Netflix, Bside, Castlery, Untangld and more, in our weekly collection of people moves and account news.

Majority of synergies will come from $1 billion cut to staffing costs, including job losses and offshoring.

Dentsu's corporate shake-up and appointment of a new chief executive follows record $2bn (£1.5bn) annual loss.

APAC drove just over 10% of revenue.

In the Hallyu 4.0 era, the creative conversation is no longer about Made in Korea but Made with Korea, a framework where brands and talent co‑create shared IP that blurs the lines between entertainment and commerce.

Executives told the Financial Times that ads risk making users 'suspicious of everything'.

The three brands lead in advertising awareness gains in Australia this month, with Kia's campaign launched for the Australian Open dominating public attention.

Inspired by ideas too bold for the opening pitch, the Leo Sydney copywriter believes clients should champion campaigns that still resonate a decade later.

Omnicom-owned PHD takes the top spot in the final APAC media league of the year, fending off a Publicis-powered top five, while Mindshare claws back into the top 20.

WE Communications is the incumbent.

EXCLUSIVE: After months of uncertainty over its overseas operations, Dentsu has ruled out a comprehensive partnership, announcing sweeping management changes as it reports its steepest annual loss on record.

Dentsu reduced headcount by 2,100 roles in 2025 and said a further 1,300 cuts are planned.

Sano told Campaign Asia-Pacific he is prioritising Dentsu’s role as a growth partner by focusing on tech and capabilities. Incumbent president and global CEO Hiroshi Igarashi is set to step down from his role next month.