Chatbots and other tech for personalising customer experience are no longer out of reach for even smaller brands.
An evolving receptiveness to emotions and real-life stories is an opportunity for brands in the Philippines.
We require a system that recognises the need for both women and men to create a balanced life for themselves and their loved ones.
Creating visual identity with a soul.
All signs point to AI systems having the ability to be creative. Will they augment us, or replace us?
Five lessons for big companies, from maniacally zealous startups and VCs.
A global marketplace needs smarter, more dynamic tools to prevent ads appearing next to unsavoury content.
How homegrown brand Brown Coffee is luring local millennials away from the international chains.
All parties should acknowledge their role in tarnishing the bright, shiny thing known as digital advertising, writes David Angell of TrinityP3.
Consumers voted with their thumbs, and the results are clear. It's how we react that might avoid losing the next billion consumers.
Those who think Snap Inc is just another social-media company betting on users should think again, writes Jeremy Sigel of Essence.
I'm a big fan of digital marketing. But I fear we're losing the art form that is strategy coupled with creativity.
Will our daughters be fighting the same battles we fight today?
The ad industry is a Petri dish for breeding mental-health issues, says the strategy partner at Bountiful Cow.
Anna Chan of Amnet Asia wrote this personal letter to her younger self in the runup to International Women's Day.
Marketers must know their customers. But doing so requires a massive effort to overcome a quirk of human nature, according to Flamingo's Tim Parker.
The most significant change of the last decade? The answer is an easy one, and one that smart brands are embracing, writes Ana Ysabel R. Ongpin of Campaigns & Grey Public Relations.
CEOs and key players in the marketing and media world share their vision of a brighter future for women—and how to make it happen.
On International Women's day, iProspect APAC CEO Joanna Catalano asks women to reflect on a powerful opportunity to support and inspire future leaders.
Provocative video post leads off human-trafficking campaign for Hagar Singapore by Blak Labs.
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