If the consumer is driving at 200mph and the trailing media tech industry is trying to keep up at 150mph, at what speed do we think the creative industry is evolving? IAB Singapore’s Phil Townend highlights the challenges.
The Japanese are notorious for overworking and refusing to take holidays. Time to clock off?
Digital audio advertising is so new in Asia that it is virtually untapped when it comes to programmatic placement. This is going to change quickly.
Takahiko Morinaga, who started the Japan LGBT Research Institute, discusses the nascent state of LGBT marketing in Japan.
Smart pacifiers, diapers and baby-health wearables are hitting the market, but what role do brands play in an age of quantified infant care?
Assuming that the incoming Trump administration doesn’t do anything too crazy, the top theme for agencies in Japan in 2017 will be internal transformation.
DDB Hong Kong's Andreas Krasser shares three things the agency had to let go of while launching its own startup.
With the infrastructure in place for progress in online advertising, the quality of everything from content, media vehicle, planning, and effectiveness measurements should become key focus areas in 2017.
The most valued technology is also the most invisible. It certainly doesn't criticise your grooming habits and then make a sales pitch.
Especially in Southeast Asia, young women are reinventing the way businesses are created and operated.
Rohit Dadwal of the Mobile Marketing Association discusses voice search, messaging apps, mobile commerce and more.
New fintech players reject the gold-platinum-black 'ladder' in favour of statements more suited to younger consumers.
While brands usually shy away from controversial issues, the rise of fake news represents an opportunity worth considering, writes Luke Janich.
Emma Loisel, COO at The Exchange Lab, tackles gender diversity in the workplace and offers some personal advice to women looking to climb the career ladder.
Mike Fromowitz describes the problem and offers 10 principles to improve it.
Embracing data and real-time metrics ought not to be done at the expense of building lasting brand love, writes OMD's Asia-Pacific CEO, Stephen Li
Retailers who create space to balance socialising, self-exploration and sales will benefit.
Sue-Anne Lim, chief of group insights & strategy at Dentsu Aegis Network Malaysia, says new research shows it's time marketers paid more attention to the blue-collar community.
David Sanderson, CEO and founder of Nugit, has a quick test for brands to see how savvy they are at making the most of the data they sit on.
A surprising number of people find their happy place in videos of people squishing slime, or simply whispering, or brushing hair. Brand stewards should pay attention to why, writes Flamingo's George Webster.
Digital Senior Consultant Negotiable Singapore
Senior Account Manager - Consumer Negotiable Hong Kong
Associate Account Director (PR) Negotiable Singapore
PR Manager – International market focus Negotiable China
PR/Communications Manager - Technology Negotiable Hong Kong and Shenzhen
Associate Director, Creative Strategy Taikoo Shing, Hong Kong
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