John Merakovsky

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Recent articles by John Merakovsky

OPINION: Why Dr House would have made an excellent marketer 
Digital

OPINION: Why Dr House would have made an excellent marketer

My company recently published a whitepaper called 'The Future of Multichannel Marketing in Hong Kong', based on a comprehensive survey of local businesses and consumers.
Opinion: Not waving, but drowning in marketing messages 
Digital

Opinion: Not waving, but drowning in marketing messages

We're hard-wired to love and respond to good stories. Yet too many lazy marketers, especially email marketers, overload consumers with quantity, not quality, according to John ...
Opinion: Cloud busting 
Digital

Opinion: Cloud busting

John Merakovsky, managing director for Experian Marketing Services in Asia-Pacific advises marketers to take a deep breath and not to panic over the terminology of "cloud ...
Opinion: On Facebook and privacy 
Digital

Opinion: On Facebook and privacy

John Merakovsky, managing director for Experian Marketing Services in Asia-Pacific, discusses the European Commission's plan to clamp down on Facebook's privacy settings (or ...
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What do you think of GM's decision to stop advertising with Facebook?


   |   View results
Exactly the right decision
  41%
 
They will live to regret this
  21%
 
Doesn't really matter much in the end
  38%
TOTAL VOTES: 29

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MAGAZINE
Campaign Magazine
Campaign Asia-Pacific
May, 2012