Surekha Ragavan
Apr 16, 2018

Tipping points that changed meetings industry: IMEX CEO

Carina Bauer reflects on how the industry has taken great strides in the last decade.

In honour of Global Meetings Industry Day on April 12, CEO of IMEX Carina Bauer shared four major tipping points that have transformed the industry over the last decade.

Globalisation

Less then a decade ago, the industry was talking about the “rise of China” and other Asian powerhouses. But fast forward to present day, Bauer said that buyers and sellers are faced with more innovation and more choice but...

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