Taiwan is renowned for breathtaking scenery, diverse culture, local delicacies, a wealth of incentive tour options, top-tier event infrastructure and outstanding MICE services.
Putting the goods on display
On the back of these assets, MEET TAIWAN (Taiwan's MICE promotions program) is holding a series of roadshows in the Philippines, Singapore, Vietnam, Malaysia, Indonesia, Japan, South Korea and France, putting on display the facilities and services that Taiwan has to offer.
Delegates at these events included representatives from travel agencies, MICE consulting firms, airlines and hundreds of overseas buyers. Presentations throughout the day centred on topics like team-building, CSR initiatives, and work-life balance.
Meanwhile, this year’s familiarisation tour was aptly titled “SENSE Taiwan”. 20 delegates were treated to a custom-built itinerary, featuring culinary courses for making tasty steamed dumplings, sweets, and traditional Taiwanese cuisine, and a CSR journey exploring the area’s vibrant aboriginal culture.
Teaming up in Taiwan
The fourth annual Asia Super Team competition took place from 16-20 of October, with teams of four competing through local contests, team performance, digital presence and more, and with the grand prize being a US$50,000 incentive travel package to Taiwan, the stakes were high. Throughout the event, teams had the chance to venture to some of Taiwan’s most beloved locations, experience first-hand both traditional and contemporary Taiwanese culture, and enjoy the best corporate meeting facilities the area has to offer.
2017's incarnation of Asia Super Team was based around the theme of “chasing your dreams”, and three “dream-chasing masters” filmed content for the event, including: Lin Hwai-min, a modern dance pioneer; André Chiang, one of Asia’s top chefs; and Wu Pao-chun, a world-renowned baking champion. These local celebrities introduced delegates to their own favourite incentive locales, encouraging travels to the new bay area of Kaohsiung, Taiwan’s rice capital of Chishang Township in Taitung, the Keelung Fish Market, the landmark National Taichung Theater, and the historical hotbed of Tainan.
All in all, seven teams from seven countries were selected to take part. Participants included ITC Group, SAIGON Commercial Bank, Digi Telecommunications Berhad, SPI Global, Yeap Medical Suplies and Kuron Corporation Limited, and the the winner of this year’s competition, Japan’s BUN Corporation.
For more information on Taiwan's business events developments visit
meettaiwan.com.
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Taiwan’s MICE Promotion Program
Sponsored by Bureau of Foreign Trade, MOEA
Organised by Taiwan External Trade Development Council
Ad. by Bureau of Foreign Trade, MOEA
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