Strong second quarter for Omnicom as marketing spend rises
Omnicom Group has posted a 10% rise in net income for the second quarter as the advertising giant benefited from an increase in client marketing spend. Income rose to $225.8m (£129.7m) from $206.1m in the second quarter of 2004, as worldwide revenue increased 9% to $2.6bn from $2.4bn last time. Omnicom, headed by chief executive John Wren, said that specialised marketing, including digital and direct marketing, grew by 10% compared with its traditional ad business, which grew by 9%. International revenue increased 8% to $1.18bn from $1.10bn. For full story please see: http://www.brandrepublic.com/home/article/487964/strong-second-quarter-omnicom-marketing-spend-rises/