Southeast Asia: Headline - Nivea earmarks US$1.9m for new women's line
Beiersdorf (Thailand), the distributor of Nivea Visage facial care products, has launched a new product line, Nivea Visage Beauty Boost, targeted at women over 30 years of age. The company plans to set aside 80 million baht (US$1.9 million) to promote the Beauty Boost line during the second half of this year.
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