“We have grown to 50 people, and have reached the tipping point from a small to a large agency. Nobody’s leaving at the moment, but there will be changes once we’ve gone through the formal processes of restructuring the agency,” said Paul Davies, president of RMG Connect Asia Pacific.
The agency hired Jit Hoong Ng, from OgilvyOne, as managing director, and creative director TK Lim, formerly of XM Malaysia in October.
Stephanie Loo joined to run the client services department from BMW earlier last year.
It is unclear how many people will leave under the new regime.
Davies said the Beijing office was healthy, recording high double-digit growth, and a Shanghai office will launch within the third quarter of this year.