Pixel in strong position following regional expansion, acquisition

HONG KONG - Online and mobile sales house Pixel Interactive Media has reported a gross profit increase of over 100 percent for the year ended 31 December 2007, with the figure standing at US$5.3 million.

Operating profit and turnover also saw significant increases on last year of 76 and 68 percent respectively.

The past twelve months have seen Pixel increase its number of regional operations to five, adding Singapore and Shanghai to its existing offices in Hong Kong, Beijing and Malaysia. The company also strengthened its presence in Asia with the acquisition of Chinese online advertising business Easy Growth and a business partnership with Nokia to facilitate entry into the mobile marketing.

Pixel Media’s client portfolio includes adidas, Nike, Cathay Pacific, Nokia, Sony Ericsson, HSBC, Hang Seng Bank, Citibank and HP, among others. Its main competitors in the region are Singapore-based agencies ihub Media, which recently launched in Hong Kong, and Aktiv Digital.