ONE-TO-ONE MARKETING: Direct choice - Nike
This online multi-player game is a small 'click quick' game on Nike's basketball league registration site. It took me quite some time to locate where the game was. As I clicked through the site, the pop-up windows covered the game's screen. There were no tell-tale signs of where the actual game was, besides from a basketball flying from the right side of the screen every five to 10 seconds.
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